Insights

Key Insights

Sovereignty Messaging Resonating Strongly

INS-001 • Autonomy messaging shows positive response in internal sentiment analysis. Rural areas show higher engagement with provincial rights narrative. • Recommendation • Double down on provincial rights narrative, especially in key swing ridings. • INS-002 • Healthcare remains a competitive issue in Edmonton. Internal polling indicates NDP competitive on this file. • Recommendation • Launch targeted healthcare outreach in Edmonton with specific policy proposals. • INS-003 • Recall petitions h

Sovereignty Messaging Resonating Strongly

INS-001

Messaging

Autonomy messaging shows positive response in internal sentiment analysis. Rural areas show higher engagement with provincial rights narrative.

Recommendation

Recommendation • Double down on provincial rights narrative, especially in key swing ridings.

Healthcare Vulnerability in Edmonton

INS-002

Policy

Healthcare remains a competitive issue in Edmonton. Internal polling indicates NDP competitive on this file.

Recommendation

Recommendation • Launch targeted healthcare outreach in Edmonton with specific policy proposals.

Recall Petition Impact Limited

INS-003

Political

Recall petitions have not gained significant traction beyond core opposition. High threshold limits success.

Recommendation

Recommendation • Continue monitoring but prioritize positive messaging over defense.

Social Media Engagement Active

INS-004

Digital

Social media engagement active across platforms. Youngest demographic increasingly responsive to messaging.

Recommendation

Recommendation • Increase social media presence with authentic content.

Opportunities

Federal carbon tax conflict provides major messaging opportunity

Economic discontent can be leveraged in Calgary • Young voters increasingly responsive to freedom messaging • NDP weakness in rural areas exploitable

Recommendations

1

1 • Focus resources on Calgary breakthrough • 2 • Address healthcare concerns with specific solutions • 3 • Continue sovereignty messaging in rural ridings • 4 • Build youth engagement through digital channels